What could the Filipino Online Christmas Shopper Buy Next?

rsz_1mbp_pinkMANILA, PHILIPPINES – The overflowing number of products out in the market makes it almost impossible for Filipinos today to decide what the best ones to buy are. Now that the Christmas season is fast approaching, every consumer is faced with a streamline of options from the latest electronics, stylish clothing, fast moving consumer goods, and even in demand sensational items.

Lazada, the Philippines’ One Stop Shopping and Selling Destination, knows the trendiest products out there to be enjoyed by consumers online. In a study conducted by Lazada, Bluetooth watches, GoPro action cameras, laptops, drones and smartphones ranked as the top products preferred by Filipinos to have this Christmas. Filipinos nowadays search for unique finds that are hot, sensational and at the same time worth the money. The infograph below illustrates the rest of the findings.


Lazada, with its nationwide delivery, makes these products accessible to Filipinos whether they’re in Luzon, Visayas or Mindanao. What makes shopping at Lazada even more advantageous is that you don’t have to experience the heavy road congestion going to the mall in order to purchase what you want. Also, you can buy products and have them delivered to your friends and loved ones wherever they are in the Philippines. And if you’re still thinking of which products are best to give to friends in other parts of the country, below are Lazada’s best-selling products per region.


55% of Filipinos spend most of their time browsing and researching for products which could potentially catch their interest. In this case, where the consumer doesn’t have anything specific in mind, browsing through categories could help with their purchase decision. Finding the best product within the category list is essential in choosing the right Christmas gift. In a comparative research of Lazada, we found out that for both Google and Lazada, the top-searched categories are Mobiles & Tablets and Computers & Laptops. Below are the top categories per platform.

Filipinos have truly engaged themselves in the wireless world. Lifting data from Google, 65% of Filipinos are actually online shoppers. Filipinos have wide access to the internet with 5 out of 10 being online daily. They usually course their online activity through mobile (the highest), followed by computer and tablet. Lazada has an available platform for each of these means to access the internet and the online shopping community. Filipinos start researching for ideal Christmas presents online as early as July and reaches its peak by November. Moreover, Filipinos consider these top three attributes whenever they shop: (1) value for money, (2) price, and (3) quality – all of which are trademarks of what Lazada has to offer to every consumer


Filipinos are truly one of the trendiest shoppers. With all the best products and deals in store for them, it is a matter of choosing the best product to give this Christmas. The Filipino Christmas online shopper is not only the best giver but also awaits to receive the best gifts s/he could get during this most wonderful time of the year.


About Lazada
is Philippines’ largest online shopping mall and is pioneering e-commerce by providing a fast, convenient and secure online shopping experience combined with an extensive product offering in categories ranging from mobiles & tablets and consumer electronics to household goods, toys, fashion and sports equipment. Lazada is continuously striving to offer its customers the best possible shopping experience with multiple payment methods including cash on delivery, extensive warranty commitments and free returns. Lazada mobile applications for Android, iPhone and iPad provide additional convenience to its consumers’ allowing them to shop anywhere, anytime.

For more information, please visit Lazada. For updates on Lazada’s latest innovations, as well as activities, contests and promotions, connect with us via Facebook.


TackThis! at Cards and Payments Philippines 2015


Look around you and you see most businesses leading to the web now. Everything is going digital: inventory, delivery dispatch, frontstores, payment methods, etc. So I joined 1000 other payments and e-commerce leaders in Manila to address the Philippines’ commercial future. It was an interesting end-of-day event for this working mom, and I must say, I took home more know-how and understanding of e-commerce in the Philippines.

As soon as I got there, took the time to join and listen to a snippet of Facebook’s on-floor seminar covering FB4B 101: an overview of Facebook solutions and tips for optimising your campaigns to drive business objectives. With more bloggers depending on Facebook to drive traffic to their sites, and a long range of businesses setting up shops on Facebook, it was encouraging to know practical tips we can apply to drive more success to one’s online business.


But my main agenda on the expo is actually to represent Bloggers ng Pinas, to show up and interview one of the expo’s speakers, Vice President for Voyager Innovation Philippines, Mitch Padua, for TackThis!


TackThis! is an online business platform that aims to grow small and medium-scale-businesses to reach out to new areas without opening another store space. I can see why there are now 30,000 other business owners who have online businesses set up with TackThis!. which include JAG, Celine, Lazada, Zalora and even PhilPost! Yep, Philpost sells collectible or commemorative Pinoy stamps on TackThis!


So mompreneurs or those who plan to be mompreneurs do not need to be super-techy to set up shop with TackThis! It just takes 3 minutes to Get Started and you can be on your way to running your own online shop. Need even further assistance with it? There is TackThis! Concierge who helps you with end-to-end business management – from setting up your online storefront, down to daily operations and stretches to provide marketing support, as well.


Why you Should Pick TackThis! over Selling on Facebook, Instagram or other Soc Network Pages

With TackThis!,  you get the exclusive benefit of getting notified about your customers’ purchases, without having to check manually if anyone has commented or inquired about your online goods. You get order updates instantly, without having to toggle between windows and without having a need to manually make calls to confirm placed orders. Also, it keeps track of pending and completed orders, all while you sleep, or while you work full time, or while you get to play the other roles you have to juggle as a mom (wink, wink!)


A Blogger Who Wants to Sell Online?

Are you planning to venture into setting up your own online store while running your own blog pages? All you have to do is set up with TackThis! and make use of embedding your TackThis! storefront with your blog pages.

Contact any of TackThis! Sales Specialists through sales@tackthis.com.ph.


Tune in to Making Working Moms Work author’s first and upcoming podcast interview due out on 11th of September at http://www.workingmotherhood.com/podcasts/ (also available on iTunes)